Hello.

I'm Roberto!



I do stuff.
Like, marketing and brand stuff.
And design.
And...other stuff.

Roberto did this!

Born in Europe and raised in California by immigrant parents, I was exposed to a range of creativity across cultures that drove a fascination with storytelling through design, art, marketing, technology, and brands.

That inspiration helped guide a career in marketing—connecting people and brands through meaningful experiences.

With a degree in Industrial Design and over 15 years as a marketing professional, I have helped brands develop, evolve, and promote their unique positioning, offerings, and voice. As a creative lead, I have built, nurtured, and guided agencies and internal teams in the development of culturally relevant concepts, campaigns, and immersive brand activations, across continents. I’ve been behind the ideas and in front of the clients, managing relationships and winning business, and some awards.

In my free time, I obsess over books, Michelin-starred restaurants, languages, travel, generative AI art (gen-AI), packaging and podcasts of all kinds.

Want to know more about my story? Keep scrolling, send me an email, or find me on LinkedIn.

AREAS OF EXPER

TISE

Creative Leadership

Inspiring teams to creatively rise to any challenge, through a mentoring style that fosters personal growth.

Marketing Strategy

Marketing solutions that are relevant, effective and fulfill business objectives for top global brands.

Product Innovation

Fresh, breakthrough ideas that grab consumers’ attention, move business and innovate categories.

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Branding

Developing, promoting and evolving ownable brand voice across a wide range of company types and industries.

Project Management

Lead internal and external teams toward a common project goal with a strong process foundation built for success.

Teamwork

Nurture and guide creative teams in the development of award-winning, culturally relevant concepts, and marketing campaigns.

Marketing 360

Cohesive campaigns that work across various media channels, formats, platforms, products and devices.

Presentations

Excellent communicator and multilingual presenter with extensive experience leading team members through shared vision and values.

BY THE NUMBERS

10

Countries Worked In

20

+ Years of Creativity

500

+ Products Designed & Launched

25000000

+ Products in Households

brands i touched and love ❤​

OH, YES, THEY ARE TALKING...

READY TO ENJOY MY PORTFOLIO?

AI DESIGN EXPLORATION

cool stuff

i enjoy

BOOKS

Mostly living authors. Non fiction, business, design, world, life. And more!

DESIGN

Products and prints.
Mine and others.
Fascinating!

INNOVATION

Creativity at it's best. Or not. To be explored.

WINES

That pair well with books, of course. Maybe a beer or bourbon occasionally too.

TRAVEL

A full world out there to discover. And fall in love with.